Expert Marketing Strategy Consultancy | Vivaldi https://vivaldigroup.com/service/marketing-magic-acceleration/ Creating transformational growth for businesses and brands. Thu, 18 Apr 2024 17:34:28 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 Marketing Strategies for Gen Z: The Essentials https://vivaldigroup.com/gen-z-marketing-strategies/ Fri, 19 Apr 2024 10:00:43 +0000 https://vivaldigroup.com/?p=24993 Creating content strategies for different audiences is a marketing staple, and it’s never been more critical than when marketing to Gen Z. They are the next generation of consumers and the first to grow up entirely…

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]]> Upcoming Vivaldi Events https://vivaldigroup.com/upcoming-events/ Wed, 20 Mar 2024 14:00:07 +0000 https://vivaldigroup.com/?p=24772 Upcoming Vivaldi Events
As AI revolutionizes the way we work and businesses can create value, Vivaldi is committed to equipping leaders with the knowledge and strategies for successful growth and reinvention using…

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]]> Embracing Reinvention: The Vivaldi Way https://vivaldigroup.com/embracing-reinvention-the-vivaldi-way/ Fri, 29 Sep 2023 17:31:52 +0000 https://vivaldigroup.com/?p=23558 In today’s ever-shifting business landscape, one truth stands unshaken: change is the driving force, and the relentless march of new technologies and data only accelerates it. To succeed, embracing change…

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]]> From Product-Centric to Purpose-Driven: Finding Focus For A NeoBank https://vivaldigroup.com/work/finding-focus-for-a-neobank/ Fri, 14 Jul 2023 17:43:21 +0000 https://vivaldigroup.com/?post_type=work&p=20165 …

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]]> From Traditional to Digital-first: McGraw Hill’s Digital Transformation Journey https://vivaldigroup.com/work/reimagining-learning-with-a-135-year-old-education-company/ Fri, 07 Jul 2023 15:48:28 +0000 https://vivaldigroup.com/?post_type=work&p=18999 …

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]]> Marketing Advantage in a Downturn: To Recession or Not to Recession? https://vivaldigroup.com/to-recession-or-not-to-recession/ Tue, 06 Jun 2023 13:52:16 +0000 https://vivaldigroup.com/?p=19075 7 Ways to Create Marketing Advantage in a Downturn
There, I said it, that word on everybody’s minds that few dare speak: “recession.” Fear of economic downturn has dominated the business dialogue since we entered 2023.…

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]]> Revolutionizing CMO Best Practices for the Future https://vivaldigroup.com/now-next-cmos-must-move-beyond-best-practices-win-cusp-change/ Wed, 17 May 2023 13:39:03 +0000 https://vivaldigroup.com/?p=19022 Econsultancy Live is not a conference to just sit back and listen. It is a hub of lively debate and discussion, as excellent panels and talks act as inspiration for round table moments which create a conversational event…

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]]> Seven Strategies to Build Your Partnership Marketing https://vivaldigroup.com/seven-strategies-build-partnership-marketing/ Fri, 05 May 2023 18:46:10 +0000 https://vivaldigroup.com/?p=18559 Think of “partnership marketing” today and you might conjure splashy brand collaborations like Target and Lilly Pulitzer, E.L.F. Cosmetics and Chipotle, Adidas and Kanye West, or Supreme and almost anybody. Or in…

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]]> Invisible Technology That Creates Consumer Magic https://vivaldigroup.com/invisible-technology-creates-consumer-magic/ Fri, 07 Apr 2023 15:01:43 +0000 https://vivaldigroup.com/?p=19995 Whenever someone says “tech,” or I say the other part of my job is “technology,” I see scared faces, likened to that of a deer in the headlights of an oncoming car.
The reality is technology doesn’t have to be scary!
On the…

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]]> Driving Authenticity: Helping Dacia Unleash Its Unconventional Spirit https://vivaldigroup.com/work/helping-dacia-unleash-its-unconventional-spirit/ Mon, 25 Jul 2022 17:30:54 +0000 https://vivaldigroup.com/?post_type=work&p=10915 …

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