Thinking - Voices of Vivaldi | Vivaldi Creating transformational growth for businesses and brands. Thu, 18 Apr 2024 17:34:28 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 4 New Year’s Resolutions We Can All Get Behind https://vivaldigroup.com/reinvention-notes-new-years-resolutions/ Thu, 07 Dec 2023 15:29:33 +0000 https://vivaldigroup.com/?p=24067 Why, you may ask, am I talking about New Year’s resolutions when it’s only the first week of December? Well, if Walmart can sell Halloween candy in August, I feel I can be the first to get the jump on this topic. After all,…

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]]> Voices of Vivaldi: A Q&A Session with Markus Miklis https://vivaldigroup.com/markus-miklis/ Wed, 29 Nov 2023 22:32:55 +0000 https://vivaldigroup.com/?p=24026 Introducing Markus Miklis, a Senior Consultant based in our Munich office. In this Q&A, Markus delves into the factors that sparked his fascination with brand management and offers insights into his perspective…

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]]> Voices of Vivaldi: Meet Michelle Tay https://vivaldigroup.com/meet-michelle-tay/ Wed, 01 Nov 2023 16:57:04 +0000 https://vivaldigroup.com/?p=23810 Michelle Tay is equal parts creative and strategic, and brings a unique skillset and cross-functional expertise to managing Vivaldi’s brand protection practice. Her ability to look at a problem in 3D, spin it around,…

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]]> “You Don’t Have to Outrun the Bear” | Thoughts on Marketing Reinvention https://vivaldigroup.com/thoughts-on-marketing-reinvention/ Fri, 29 Sep 2023 17:55:19 +0000 https://vivaldigroup.com/?p=23568 Two friends are in the woods, having a picnic. They spot a bear running at them. One friend gets up and starts running away from the bear. The other friend opens his backpack, takes out his running shoes, changes out of his…

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]]> Embracing Reinvention: The Vivaldi Way https://vivaldigroup.com/embracing-reinvention-the-vivaldi-way/ Fri, 29 Sep 2023 17:31:52 +0000 https://vivaldigroup.com/?p=23558 In today’s ever-shifting business landscape, one truth stands unshaken: change is the driving force, and the relentless march of new technologies and data only accelerates it. To succeed, embracing change…

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]]> Meet Alex Marshall: A Glimpse into the Life of Vivaldi’s London-Based Account Director https://vivaldigroup.com/voices-of-vivaldi-alex-marshall/ Fri, 22 Sep 2023 18:41:57 +0000 https://vivaldigroup.com/?p=23437 Meet Alex Marshall, an account director based in London, where he leads the Dacia automotive account and the Four Roses Bourbon brand, among other client projects. Learn more about Alex in this Q&A:
You have a background…

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]]> Vivaldi’s Mauricio Andujar on Brand Challenges Today https://vivaldigroup.com/interview-mauricio-andujar/ Thu, 17 Feb 2022 17:52:12 +0000 http://vivaldigroup.com/en/?post_type=blogs&p=6227 At the start of this year, we were thrilled to welcome Mauricio Andujar to the Vivaldi leadership team. Based in Peru, Maurcio joins our global engagements to bring to life strategic work, through venture, service and…

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]]> Mauricio Andujar Joins Vivaldi to Lead Global Digital Team https://vivaldigroup.com/welcome-mauricio-andujar/ Mon, 24 Jan 2022 14:41:33 +0000 http://vivaldigroup.com/en/?post_type=blogs&p=6205 Vivaldi, a leading independent business and brand transformation firm, has appointed Mauricio Andujar, a seasoned technologist, designer and growth leader, to a global partner role. Andujar joins the firm on a mission…

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]]> Let’s make holiday interactions speak louder than words. https://vivaldigroup.com/holiday-interactions/ Thu, 16 Dec 2021 14:35:55 +0000 http://vivaldigroup.com/en/?post_type=blogs&p=6172 The holidays are an opportunity for people to make meaningful connections through interactions that really matter.
This year especially, the thought behind holiday interactions will be more important than ever.…

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]]> Voices of Vivaldi: 2021 Summer Reading List https://vivaldigroup.com/voices-vivaldi-2021-summer-reading-list/ Thu, 22 Jul 2021 17:58:42 +0000 http://vivaldigroup.com/en/?post_type=blogs&p=6119 With the end of summer fast approaching, it’s natural to hit a lull in weekend entertainment. There are only so many TV shows to watch or places to visit, and this is where Vivaldi comes into the picture. We have compiled…

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