Home Credit

June 26, 2010  |   Projects   |     |   Comments Off on Home Credit
Home Credit

Home Credit Bank is using modern CRM solutions to efficiently serve its customers and perform CRM marketing strategies. The company has a already opened a large number of locations throughout Russia and plans to increase its operations in the Russian market. In order to utilise its CRM system in Russia the company had to get a precise set geodata of all 82 Russian regions. Due to great insufficiency of geographical information in Russia Home Credit could not purchase the required data from any supplier. Center for Spatial Research was able to solve this issue and created all the required geodata for Home Credit from scratch. As the result Home Credit is able to use its CRM system in Russia on 100%.

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